Almost half of searches on Google are from people looking for local information.

These include:

  • What you sell/ your services
  • Opening Hours (especially on Public Holidays)
  • Telephone numbers
  • Address
  • Menus

If you have a local business relying on local clients, don’t neglect your local SEO and listings.

Here a few SEO tips to capture potential customers who live locally.

  1. Optimize for Google My Business.
  2. Use social media to interact and post to Google My Business.
  3. Make sure your name, address, and contact information are accurate online.
  4. Improve citations and directories on the internet.
  5. Analyze your local SEO efforts.
  6. Boost the internal links on your website.
  7. Optimise all content, URL, headers, and meta descriptions.
  8. Add location pages to your website.
  9. Create Local content.
  10. A mobile-friendly website is a must.
  11. Obtain authoritative and relevant inbound links.
  12. Participate in your in the local online community.